albumprinter acquires leading Norwegian consumer photo product company

AMSTERDAM, the Netherlands – 18 June 2014 – albumprinter B.V., a leading European photo product company headquartered in Amsterdam, today announced that it has entered into a definitive agreement to acquire fotoknudsen AS.

fotoknudsen AS, based in Bergen, Norway is a leading Norwegian consumer photo product company, providing consumers in the country high quality and affordable photo products such as photobooks, calendars, cards, wall décor, gifts and prints through its website The company, originally founded in 1958 by the father of current CEO Ole Bjorn Knudsen, has a very strong heritage and brand recognition with consumers and families in the country. fotoknudsen generated revenues of approximately €13.3 Million in 2013.

This acquisition combines the strength of the brand, customer focus and local knowledge of consumer preferences of fotoknudsen, with the marketing, technology and manufacturing expertise of albumprinter.

“We look forward to welcoming the fotoknudsen team and to combining our talent and strengths in support of customers throughout Europe. fotoknudsen AS brings a strong, local, well-recognized and trusted brand and a company culture focused on customer satisfaction,” said Wouter Staatsen, Managing Director of albumprinter.

Ole Bjorn Knudsen, Chief Executive Officer of fotoknudsen AS added, “We are very proud to join one of the leading photo product companies in Europe. Together we can further improve the offering and services to our customers in Norway.”

Subject to satisfaction of customary closing conditions, the transaction is expected to close in July 2014. fotoknudsen management and employees will join the albumprinter team and will continue to operate under the fotoknudsen brand. The Bergen operation will remain unchanged for the near future.

About albumprinter

albumprinter is one of the leading European online photo product companies, serving consumers in the Netherlands, Belgium, UK, Germany, France, Sweden and Norway. Since its launch in 2003, albumprinter has serviced more than 5 million consumers in Europe with its photo product propositions. The company operates the albelli, bonusprint, önskefoto and allfoto consumer brands to serve consumers directly, and serves leading retailers through an indirect model. albumprinter B.V. is a subsidiary of Vistaprint N.V. For more information: and

albumprinter and the albumprinter logo are trademarks of albumprinter B.V. All other brand and product names appearing on this announcement may be trademarks or registered trademarks of their respective holders.

About fotoknudsen

fotoknudsen AS and the Knudsen family has a long history of more than 55-years in the photo business. Based in Bergen, Norway it expanded to be a national player in the Norwegian market running direct marketing, retail and production. The company has developed valuable skills for photo services, making it one of the biggest online photo providers in Norway, and currently hosts more than 650 million customer images. After a significant restructuring in early 2013, the company has transitioned to a modern participant in the industry. For more information:


Press contacts:


Business Development Edwin de Greef, +31 6 519 59 299 or



CEO Ole Bjorn Knudsen, +47 930 83 800 or

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